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"The TV has made sports big, but it is equally true that sports have contributed to the growth of television." The television immediately saw what sports could mean for the new medium, says Ad van Liempt (77), journalist, television maker, and historian with a special interest in sports. #Televisie75jaar #SportEnMedia #GeschiedenisVanSport (translated)

Sport has played a crucial role in the success and development of television in the Netherlands, with the first broadcast of 'Sport in beeld' on April 5, 1959, marking the marriage between the two and creating a shared viewing experience that is rare today. #Televisie75jaar #SportEnMedia #GeschiedenisVanSport (translated)