Matt Powell from the industry consultant Spurwink River says Nike's crisis under Donahoe was "100 percent self-inflicted" and the result of a completely misguided strategy. #NikeKrise #Adidas #Sportartikelindustrie (translated)
CEO Elliott Hill felt compelled to announce another round of job cuts. #NikeKrise #Adidas #Sportartikelindustrie (translated)
Nike is deep in crisis despite an upcoming sponsorship deal with the German national football team, as revenue is expected to decline in the coming fiscal year and the company is struggling to compete with Adidas and other brands. #NikeKrise #Adidas #Sportartikelindustrie (translated)