Xico Graziano said that Lula's successive promises reminded him of Paulo Maluf's campaign for the government of São Paulo in 1998, when Mário Covas was running for reelection. According to Graziano, Maluf's campaign massively and repetitively promoted works carried out during his terms as mayor and governor, from 1979 to 1982, at a time without the internet. He stated that the exaggerated marketing became a subject of mockery and gave rise to parodies. Graziano reported that a large billboard at the entrance to Santos, at the junction to Praia Grande, mocked the campaign by attributing the Atlantic Ocean to Maluf. He said that the photograph of the sign circulated in newspapers and had a demoralizing effect on the candidate, who lost to Covas. In Graziano's assessment, the electorate perceived when attempts were made to mislead them, even in the face of needs. He compared Lula's last-minute promises to jokes and said that the effect of those promises on the voters would still be seen. #Lula #PolíticaBrasil #Eleições2024 (translated)

