Marek Fanatyk wrote that Książulo introduced his own pizza to Żabka at the peak of its popularity. According to the author, the product was supposed to be available in over 13,000 stores nationwide, and it could have piqued the curiosity of millions of people. Fanatyk predicted that over the next few weeks, internet users would publish pizza reviews and assess, among other things, whether it was worth buying for 25 zł. In his opinion, such materials would provide the product with free promotion and encourage more consumers to make a purchase. If sales performed well, Książulo's previous earnings from YouTube could — as he assessed — turn out to be small in comparison. Fanatyk called this move a business masterpiece and said he was waiting for photos of the lines outside Żabka stores. #Książulo #pizza #influencer (translated)